Suggested by
Eric Niehaus
over 3 years ago
Context: Most people want the same knowledge: how to make money, side hustles, how to do your taxes, how to lose weight, etc. Most of that info is searched for online and is mostly found on websites and blogs.
Problem: These websites, though, are ugly and untrustworthy since google's algorithm is predicated on popularity (clicks, backlinks, etc.), not accuracy, facts, truthfulness. What's more, their UI is horrendous since they spam the site with ads (see below).
^^^^^ LOOK HOW TERRIBLE THIS IS!!! THERE HAS TO BE A BETTER WAY^^^^^
Net result: you don't know which site to trust to have the truth and full truth and so have to search 50 sites for the info you want, ensuring a terrible user experience along the way.
Note: I would pay hundreds per year for this. I have wasted so much time searching for lists, processes, etc.
Solution: a website with great UI that gives definitive, trustworthy answers to static/unchanging questions.
User Experience: I go to one website, knowing that it has all the info that I'm looking for — and more: the info I didn't know I should look for — and that it won't have stupid, ugly ads getting in the way of what I came for.
Business Model: not entirely sure but one potential is moving from beyond simply providing info and creating a real "walk through" process (how to start a business, best side hustles, etc.) and then recommend softwares and services along the way. Once we have user trust, we should be able to sell products and services pretty easily, especially since the people on those pages will be super high-potential customers and willing to buy.
Competitors: every other site's answers are predicated on popularity, not correctness and completeness, e.g. google's search results are predicated on popularity and those sites themselves are largely just random, unqualified people giving advice (blogs and even more popular, "official" sites like Forbes). They're no experts.
Scaling: SEO mainly
Final Note: maybe the solution is perfect but I know for a fact that there's a class of information that I hate searching for because I know it's going to take me 100 tabs and tons of redundant reading. Also that I'd pay hundreds to not go through this.
People have too much info at their disposal. People don't want too many options in anything, it deteriorates happiness. In the same way that I want google maps to show me the one, best route, so too do I want sites to give me the one, best answer.
95% of people don't look past the first page of google recommendations. Google has started providing definitive answers atop people's searches for some static info, e.g. "How many days in a year" (see below).
People are also using AIs (alexa, siri, etc.) to provide answers. Again, people want one, right answer, not a thousand.
Are you interested in addressing this Unmet Need?
You must be reading my mind. Because I often think how horrible the experience of going to websites is. It seems like website UI / UX hasn't changed in 20 + years. And don't get me started on banner ads.
Do you think wants ChatGPT to be connected to the internet there could be an opportunity for these interfaces to be less passive and more conversational. Over the last 2 months, I have added ChatGPT to my browser and rely more on that than Google. (even though I know it's not internet enabled.)